As part of outdoor advertising – billboard advertising is different from other types of outdoor advertising:
Why billboard advertising:
80% of the perception is with the eyes. Our billboards are visible from 2,500,000 cars every month in the winter and more than 5 million in the summer.
Extremely low ad value relative to the number of users. Printing on vinyl or PVC foil.
You can’t close your eyes or turn off your TV and computer. You always see the message.